Tag Archives: cola

In Hungary the cult domestic brand, the Pöttyös Túró Rudi finished on the top of the rankings, while in Romania, the Coca Cola is the most powerful brand. The twelve most powerful brands of Hungary: Pöttyös Túró Rudi, Coca-Cola, Danone, RTL Klub, TV2, Tesco, Adidas, Nokia, Nike and T-Mobile, Pick,...

Hungary received the guest country status at the 75th Thessaloniki International Fair, which begins this weekend at the northern Greece city – reports ITD Hungary – Hungarian Investment and Enterprise Development Agency. A total of 44 companies at 26 stands will represent Hungary at the fair, in the pavilion number...

Pepsi came out with its latest innovation in Japan. Strong Shot is an energy drink in a 190-ml aluminium can, with extra caffeine and extra carbonation. Because of the high CO2 content Pepsi asks consumers to wait 15 seconds after opening the can, for the perfect consumption experience.

Coca-Cola and Rogers Wireless, a Toronto mobile phone service provider started a revolutionary cooperation. Codes printed on the inside of caps can be sent to the mobile company via SMS and registered buyers will receive iCoke loyalty points, plus get a discount from their mobile phone bill. What is more,...

From 28 June 2010, Dávid Aniot fills the position of marketing director at SIÓ-ECKES Kft. He graduated at Drury University in Springfield and came home to spend nine years at Unilever, working in market research and marketing. Before joining Sió he was CSD category manager at Coca Cola Hungary.

From the 1st of August 2010, Dezső Lóránt (40) Executive Director, took over the leadership at the Imperial Tobacco Magyarország Kft. The young Hungarian expert formerly worked at the Imperial Tobacco Bulgaria and gratuated as an economist from the University of Essen, and then worked for Coca Cola’s subsidiary in...

The Bacardi & Coke Night of Mergers Tour launced in the end of July, with amazing dance show cold Cuba Libres and with breathtakingly beautiful flair girls. The tour continues. On Saturday 7th of August, the magic music, Bacardi, Coke, lime, ice, the beautiful mixer girls and everyone who will...

The Coca Cola Co. increased its after-tax results by 16 percent in the second quarter of this year, compared to the same period of last year. According to the Wednesday flash report of the U.S. soft drinks manufacturer company, profit was 2.37 billion USD in the April-June period, compared to...

The Coca-Cola stopped all work in progress and is now considering the termination of the contract to the Lean Mean Fighting Machine advertising agency, after a campaign caused indignation. Coca Cola is considering the termination of the contract, because the agency’s Facebook Dr Pepper campaign caused big indignation among facebook...

New possibilities in sales efficiency – this was the title of the successful professional forum, held on 25 March 2010, organised by InformatiX. Together with their partner companies, the organisers introduced up-to-date IT and FMCG solutions. Microsoft and InformatiX jointly spoke about the optimalisation of retail channels, sales stimulating systems,...