Tag "FMCG"

Az élelmiszeripar technológiai támasza a Siemens

„Érdemes valamennyi piaci szereplőnek áttekintenie folyamatait, gépeit, berendezéseit, és a manuális beavatkozással működő részterületeken átgondolni, hogy az adott folyamatnak megoldható-e az automatizálása valamilyen módon” – a Siemens Zrt. és a...

Read more

Unilever grants manufacturers access to its ‘warmer’ ice cream recipes

Unilever is granting ice cream manufacturers a free non-exclusive license for 12 of its reformulation patents in a bid to reduce carbon emissions. Access to these patents will help the...

Read more

Signature 40: operational marketing professionals in the spotlight again

Once again the Signature Platform has rewarded the operational professionals behind successful campaigns and projects. The idea to reward the best brand managers of the year came from advertising professionals...

Read more

Ahold Delhaize Joins European Purchasing Alliance Eurelec

Ahold Delhaize has signed an agreement to join Eurelec, the European retail alliance joint venture established in 2016 by German and French retailers REWE Group and E.Leclerc. Joint sourcing is...

Read more

Reálértéken csökkent az e-kereskedelmi forgalom – GKID-Mastercard: 2023-ban is tovább polarizálódik az e-kereskedelem

Infláció alatti féléves forgalombővülés, töretlenül emelkedő rendelési frekvencia, stagnáló belföldi piac, élénkülő importforgalom és csökkenő online FMCG-vásárlószám jellemzi az online kiskereskedelem idei első hat hónapját, ahol a forgalom koncentrálódása miatt egyre inkább felértékelődik az...

Read more

Befektetés

Emberekbe, márkákba és technológiába – nagyjából az egész lapszámunkat rá lehet húzni erre a témára. A cikk a Trade magazin 2023/10. lapszámában olvasható. Egy évvel ezelőtt, amikor lehetőséget kaptunk, hogy partnerei...

Read more

(HU) A kávétermesztés már most érzi a klímaváltozást! – Új Futuretalks podcast

Sorry, this entry is only available in Hungarian....

Read more

New autumn, new hopes

Although we usually say “new year, new hopes”, I don’t think anybody wants to wait until January with making changes. Anyone who knows me well knows that I always like...

Read more

Greedflation: are multis hungry for profit?

In recent years and months, the domestic and international retail sector has come into focus for several reasons. The outbreak of the new type of coronavirus in 2020 led to...

Read more

Economic Pressure Led to Fewer New Product Innovations In 2022, Says Circana

Brands launched 16.5% fewer new product innovations in 2022, due to growing economic pressures, a new report from Circana has found. The Race for Resilience: Innovation Pacesetters report for Europe,...

Read more

In 2023 the key to success can be category and channel level analysis

According to Tünde Turcsán, FMCG director of GfK, the Hungarian consumer confidence index has kept falling in the last 1-1.5 years. This article is available for reading in Trade magazin...

Read more

Unbeatable top 3 – The 2022 ranking of FMCG retailers is out now

Both the economy and the FMCG sector had an eventful past few years. New measures, a transformed market environment, and constantly changing shopper reactions…There wasn’t much we could get used...

Read more

Escape to victory – FMCG and retail became more attractive sectors despite the economic difficulties

After many years, the FMCG sector is once again more attractive to workers than the average, and many would like to work in retail as well. This article is available...

Read more

The GKID-Mastercard eRANKING 2022 is already out

This article is available for reading in Trade magazin 2023/6-7. Stable market share for the top players In 2023 GKID – in collaboration with Mastercard – published the ranking of...

Read more

OKSZ: The Government should lift the price cap and abolish the retail tax

The member companies of the National Trade Association (OKSZ) were outraged to learn that the retail tax in the sales revenue above 100 billion was increased from 4.1% to 4.5%...

Read more

Online sales forecast for Germany tempered

Inflation and subdued consumer confidence are expected to dampen online spending in Germany, according to the latest announcement by Handelsverband Deutschland (HDE). In its HDE Online Monitor 2023, the retail...

Read more

The World’s Most-Popular Grocery Brands 2023: Kantar Brand Footprint

Kantar has revealed the latest edition of its annual Brand Footprint report, which tracks the most-chosen brands by consumers around the world. The latest edition analyses the purchasing habits of...

Read more

Márton Nagy: the online price monitoring system and the mandatory promotion will help to reduce inflation to single digits by the end of the year

International examples show that the online price monitoring system – as well as the mandatory sales – contributes to increasing market competition in the retail sector, and overall helps to...

Read more

Palmsped Logistics Café – “a cup of coffee with experts, discussing market trends and logistic challenges”

Palmsped Cargo Kft. is 20 years old and the company celebrated this with a special event: presentations and a roundtable discussion, with the participation of business partners and experts, in...

Read more

Do salaries follow the inflation in the food industry?

In February 2023 Randstad published a study, for which they interviewed the heads of 246 companies about how the different sectors are doing and what the salary trends are. In January...

Read more

The Government is introducing mandatory promotions

The war and the failed sanctions policy led to unprecedented inflation across Europe. The Government’s goal is to protect families, pensioners, and full employment even in an economic situation affected...

Read more

Survival strategies

Trade Marketing Club (TMK) organises its “I Love Trade Marketing” conference every year, and this time the title of the one-day online event was Survival Strategies. More than 200 people...

Read more

The latest issue of Trade magazine has been published!

Take a look at the latest issue of Trade magazine, 2023/4. issue, we deal with really interesting topics. We have once again provided a guide to this year’s festival season,...

Read more

Nearly 5% contraction in FMCG sales in January

The Central Statistical Office (KSH) has reported: like-for-like retail volume sales were down 3.9% in January 2023; adjusted for calendar effects, the sales drop was 4.5%. Grocery stores saw their...

Read more

kifli.hu has grown a lot

The income of the online food retailer kifli.hu increased strongly in one year, in January 2023 it exceeded the figure for the same period last year by 31 percent –...

Read more

NielsenIQ: not so gloomy prospects for emerging brands in 2023

Inflation and the cost of living According to NielsenIQ’s latest Hungarian consumer survey, in the past few months a large part of respondents were spending more on FMCG products than...

Read more

Big change comes at Tesco

Tesco eliminates the use of disposable plastic bags available so far in the vegetable and vegetable class. The shops can now be used several times in the shops, a biologically...

Read more

A trade fair for everyone: an overview of interpack 2023

Don’t know where to turn in the exhibition halls? This cannot happen on interpack. In order to ensure that visitors can find everything they are looking for, the professional offer...

Read more

TrafikTV – where “only the results matter”

According to the analysis of RetailZOOM Kft., sales of FMCG products increased by more than 27% in National Tobaccos Shops in 2022, with sales revenue approaching HUF 170bn. TrafikTV has...

Read more

Another step towards sustainability: Danone has also joined the Green Pledge

Danone Magyarország Kft. also acted in support of the enforcement of environmental protection and sustainability in the market of the marketing and advertising industry, when it joined the Self-Regulatory Advertising...

Read more
Oldal