At the Grüne Woche trade fair in January 2010, Germany will honour us with the „Partner Country” status, which is a great challenge and a task we have to prepare for thoroughly. In the light of this, it would be useful to overview our relations on the German market. In...
The most exhibitors will be represented in the general food product group at Cologne’s Anuga Trade fair in 10-14 October, Márta Kakuk, the fair’s Hungarian representative informed our magazine. Altogether, 3,000 companies will be there, including one of the Agricultural Marketing Centre’s national stands. Among others EKO, Kecskeméti Konzerv, Kelet...
Nestlé Development Center has opened today in Broc Switzerland. In the new center built from 25 million Swiss francs investment will take place the development centre of Nestlé premium and luxury chocolates. The Chocolate Development Center will play an important role in the company in the further increase of the...
Thanks to the special recipe and a unique way of preparation, we can enchant young and old in our family by two popular flavour combinations, in three flavour versions.
Sales expectations in the mouth care product category focus on keeping up the present level. Toothbrush is the leading segment of innovation, but toothpaste and mouth wash novelties are also expected. The Hungarian mouth care index is notoriously bad, because our compatriots hardly go to the dentist, wash their teeth...
Mondi Consumer Flexibles opened its expanded production facility in Békéscsaba on 19. May. As a result of the expansion, production capacity has been doubled, with 2 500 square meters of factory and 1 500 square meters of warehouse. This is also the first plant in Europe to make reclosable bags....
Women’s hygiene products and condoms are usually placed side by side on shelves. Both categories are characterised by constant innovation and challenge to taboos. According to Szilvia Cserepes from SCA Hygiene Products Kft, the Libresse team observes and analyses women in order to be able to provide maximum comfort for...
Baking margarine is the segment of the rather saturated margarine market where expansion can be expected as many consumers are turning to cooking at home. The number of categories in competition for the “surface of bread” has increased substantially in recent years. This expansion was started by Unilever, the leading...
The tibi chocolate won the Superbrand title again in 2009. The Superbrand Comitte of independent experts has chosen tibi chocolote among the best brands for the fifth time. The Superbrands is the world’s leading brand building system, which rewards the leading brands on the basis of the same criteria in...
Following the drop in sales seen in 2008, manufacturers expect this year to be better. Changes in consumer habits are also detectable in the HoReCa sector. – Sales in developing regions are expected to grow, while stagnation is foreseen in developed markets – says Éva Kiss, communications and PR manager...
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