Tag Archives: strategy
The pig strategy adopted in the summer would double the number of pigs in seven years, which is less than 3 million at the moment. For the implementation mainly private and EU funds would be involved. If the plan would be implemented, it would increase the pig sector’s gross output...
Tesco’s CEO candidate has announced that online retail sales will start next year in Poland, in the Czech Republic and then in Shanghai. Philip Clarke – who will take over the Chief Executive Officer post of the world’s third largest chain, after Sir Terry Leahy’s retirement told that the strenghtening...
In the fields of innovation, in recognition of the work, the Körített Cottage product family of the Nádudvari Élelmiszer Kft. has won the trademark of the Hungarian Product Grand Prix and also the special prize of the Agricultural Marketing Center. The company is among the few players of the domestic...
In the last 20 years, SPAR has evolved to the dominant food chain of Hungary. Local strategy is one of the most important points of the dynamic growth – focusing on local conditions, providing mostly Hungarian goods to the customers. On the 9th of July, a partner meeting took place...
In the following you can learn what Tímea Mege, the marketing director of Rewart Kft. and Gábor Szigeti, the editor of budapestujsag.hu think about current trends in marketing communication.Tímea Mege: – Alongside classic media tools, the use of on-line tools is more and more widespread. There are more than 1,100,000...
Under the agreement of Rézangyal Ltd. and Coca-Cola HBC Hungary Ltd., from the 5th of July, beside the 11 tastes of Rézangyal Classic Selection, Coca-Cola HBC became the exclusive distributor of 3 products of the Rézangyal 55 degrees selection in Hungary. The Coca-Cola HBC Hungary Ltd. will take over the...
For a long time, Hungarian bar and restaurant owners could not imagine how coupon usage could be adapted to the attitude of the average Hungarian restaurant goer. In the age of Internet and iPod, it might seem anachronistic to urge potential guests to cut out small pieces of paper from...
Consumers are only willing to pay premium prices if a brand has real added value. A well-chosen celebrity can participate in the brand building process and in implementing the marketing strategy in many ways. On 13 May, Career and Style Consultant Kft. held its professional forum, ‘Marketing concepts realised with...
The history of coupons started in the United States at the end of the 19th century: Coca-Cola’s employees and sales representatives distributed the company’s complimentary coupons, which were also placed in magazines and mailed to customers. Finally 8.5 million coupons were used nationwide. In 2010, coupons were used in the...
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Legfrissebb tudósításunk az Onlinekassza.hu híreiből
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Not the best time to replace the cash registers
The retailers and restaurateurs near the Lake Balaton should carry out the replacement of the cash registers in...
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The NAV will not punish for the delay if it is unintentional
According to the manufacturers the deadline to replace the cash registers seems to be sustainable – Pankucsi Zoltán,...
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Agreement was born between NAV and the mobile companies
Slowly it becomes clearer, which companies will run data connection between the online cashiers and the server of...
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Online cash register manufacturers are ready to produce
The Minister of National Economy consulted nearly 30 cash register manufacturer on Friday evening. At the meeting, the...
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If you do not want online cash registers, than you should avoid the anonymous buyers
A reader of onlinekassza.hu posed the question, that is it necessary to have online cash machines for those...
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Roaming abroad will transfer the datas to NAV?
According to the article of Népszabadság, it seems that the domestic traders have to contract with foreign mobile...
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The trade professionals expect more governmental help
It is impossible to replace all cash machines until 30 June – Vámos György, General Secretary of the...
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The 1st of May is not the celebration of cash machine replacement
The first important deadline has expired, but the first online cash registers cannot be purchased from Wednesday yet....
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The online cash register will choose a mobile operator on the basis of signal strength
The GSM technology will be the basic for the mobile data communications and industrial SIM chip will be...
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IVSZ asks for a new deadline
Despite the grace period, which lasts until 30 June, the Association of Information Technology, Telecommunications and Electronics Companies...
Coming soon
Retail chain ranking 2011
Retail chain ranking 2010
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